about us

Happy Culture Human Capital is an employer branding agency.

We make sure that employees and job seekers love their work and their company, led by a team of media and publishing specialists. We uncover stories of employees that capture company culture and we create content to communicate those stories.

We are Happy Culture and we want people to love their work.

What is employer brand content?

Content created and published to inform and influence how people perceive the experience of working at your company.

Employer brand is reflection of company culture.

Brands with strong reputations
generate 31% more return to
shareholders.
* McKinsey & Company study.

Why do you need employer brand content?

Talent acquisition and talent retention...

The most effective employer brand content uses stories to build connections between your company, its employees and its potential candidates.

The goal of employer brand content is to attract, engage, and retain top talent by creating a positive, authentic image of your company.

So what?

The most effective employer brand content uses stories to build connections between an organization and its candidates and its existing employees.

More collaboration between employer brand and HR, marketing, internal communications > Responsible for engaging and retaining employees. Weigh in on internal comms and employee engagement. Employer brand is reflection of company culture.

How we do it

In conversation with companies and its employees, we identify what is unique, personal and compelling about the company culture and the employee experience. Then, using a network of journalists and content creators, we create impactful and authentic stories to build a cracking content library that can be used across all owned and paid channels.

Content collections can include: videos (trending short-form and long-form), photography, social graphics, digital posts, interviews and more.